The performance of Japanese corporations in recent decades has been abysmal.
Obviously there is no single factor involved, but the Economist does a
nice job of explaining many of the peculiarities of the Japanese labor
market, such as the lifetime employment system (which increasingly
excludes younger workers), rigid promotion by rank and tenure, and fixed
pay scales. Here's one company that is beginning to change:
There is no firm that better embodies the results that
reform can achieve than Hitachi. It was formerly one of Japan's most
conservative: the consummate "community" firm, at which employees and
their families, and suppliers and their dependents, all took precedence
over shareholders. In 2008 it notched up the largest loss on record by a
Japanese manufacturer. Since then it has spun off its consumer-related
businesses in flat-panel TVs, mobile phones and computer parts to
refocus on selling infrastructure such as power plants and railway
systems. More recently Hitachi has made efforts to change its internal
culture. Last year it all but abandoned one of the central pillars of
Japanese business: the seniority-wage system, in which salaries are
based on age and length of service rather than on performance. The
results of all this have been stellar. Its operating profits in the year
to March rose by 12% to ¥600 billion ($5 billion).
Now, says Kathy Matsui of Goldman Sachs in Tokyo, stockmarket
investors are all searching for the next Hitachi. Activists and
private-equity firms are sensing an opening up of opportunities. Seth
Fischer, an activist investor, says the government's backing makes all
the difference when it comes to shaking up firms. He is preparing to
take on two industrial giants, Canon, a camera-maker, and Kyocera, an
electronics and ceramics manufacturer, over their complex corporate
structures.
The growing proportion of shares in Japan's listed companies owned by
foreigners (see chart 2) has undoubtedly added to the pressure on firms
to change.
The traditional system was well-intentioned, but simply doesn't work in the modern world:
Japanese firms have clung to their traditions of lifetime
employment in a single workplace, and of paying and promoting people
according to seniority, because they believe those traditions have
merits. Indeed, they foster loyalty, and thereby encourage firms to
invest in training graduates without fear of them being poached by
rivals, argues Yoshito Hori, the founder of GLOBIS, a business school.
However, it is no way to produce the sort of managers needed to lead
modern, knowledge-based industries. "Imagine if you took managers at
Apple, Google and Amazon and replaced them with people promoted on the
basis of length of service rather than merit," says Atul Goyal, an
analyst at Jefferies, a stockbroker. "How long do you think those
companies would last?"
Young and frustrated
The voice of Japan's young workers, who are generally underpaid and
underpromoted, recently found an outlet in a surprise hit television
drama, set in a fictional version of Japan's largest bank. Much of the
country seemed to identify powerfully with the show's talented hero,
Naoki Hanzawa, a loan manager, who kicks back against the bank's
higher-ups and refuses to take the blame, as Japanese corporate culture
dictates he ought, for the bosses' many profit-destroying blunders.
Hitachi's salarymen are similarly cheering the firm's shift to
performance-related pay and promotion. If you are in your late 40s you
might be nervous, since the ascent of the corporate ladder now comes
with some uncertainty, says one. But younger hires are ecstatic. It
won't even matter as much if you went to the wrong university as long as
you work hard, exults another employee. Panasonic, Sony and Toyota are
also moving towards more performance-related pay and promotion.
Those who plod their way to the top of Japanese firms tend too often
to be conservative and narrow-minded. The way they are rewarded does not
provide much incentive to try hard: not only is their pay smaller than
that of their peers in other developed economies, it is less tied to
their performance (see chart 4). When it comes to aligning the interests
of bosses and shareholders, Japan is stuck roughly in the 1970s, says
Jesper Koll, an economist and adviser to the government.
There is much more, highly recommended.
It's tempting to think that we'd be better off if we severely limited
the ability of bankers and businessmen to amass large fortunes. But so
far no one has figured out how to achieve a dynamic modern economy
without rewarding merit. The sad decline of the once dynamic Japanese
economy is a case in point.
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