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Amazon’s Bargemen
From Steve Landsburg.
"In early 20th century China, goods were frequently transported by
barges pulled by teams of six men. The men were paid only if they
delivered their goods on time. Therefore they all agreed to pull as
hard as possible.
This is a classic example of what economists call a Prisoner’s
Dilemma — a situation where everyone wants to cheat, regardless of
whether he believes the others are cheating. Any bargeman might reason
that “If the others are pulling hard, we’re going to make it anyway, so I
might as well relax. And if the others are not pulling hard, we’re not going to make it anyway — so I still might as well relax .” Therefore they all relax and nobody gets paid.
According to my late and much lamented colleague Walter Oi,
the bargemen frequently solved this problem by hiring a seventh man to
whip them whenever they appeared to be giving less than 100%. You might
suppose, at least if you’re a person of ordinary tastes, that hiring a
man to whip you is never a good idea. There’s a sense in which you’d be
right. But hiring a man to whip your colleagues can be a very good idea indeed, and if that requires getting whipped yourself, it might prove to be an excellent bargain.
If I’d lived in China a hundred years ago, I believe I’d have gone
out of my way to buy goods from the teams with whipmasters — partly
because that’s where I’d expect the best service, but also partly
because I’d feel a certain combination of admiration and loyalty for the
teams who were working so hard to earn my business.
That’s how I feel about the folks at Amazon. Based on the fabulous
service I’ve been getting, I’m confident these people are knocking
themselves out to do a good job for me. In fact, it’s been widely (and
perhaps accurately) reported that during a heat spell a couple of
summers ago, workers in an un-airconditioned Pennsylvania warehouse
continued to fill orders even as several were being treated for heat
sickness.
There’s a narrative going around that tries to paint these workers as
victims, though I’ve heard no version of that narrative that makes
clear who, exactly, is supposed to have victimized them — the
stockholders? the management? the customers? the do-nothing Congress?
But there’s little point in trying to make sense of this narrative,
since it’s so obviously wrong to begin with.
Imagine a team of ambitious but relatively low-skilled workers. They
know that if they all push themselves to the limit, they’ll all be more
productive and therefore earn higher wages. They also know that if
they all promise to push themselves to the limit, they’ll all
break their promises, figuring that success or failure depends almost
entirely on what the others do.
What these workers need, and presumably want, is an enforcer to
prevent the breakdown of the agreement. Fortunately for those Amazon
warehouse workers, they found that enforcer, presumably in the person of
a good warehouse foreman. And even more fortunately, the foreman did
his job. A warehouse foreman who sends you home in a heat wave might be
no more useful than a whipman who puts down his whip when the going
gets tough.
Surely there are some circumstances on the barge trail when the going gets so
tough that you’d want the whipman to ease up on you, and surely if, for
example, the warehouse is burning down around you, you’d want the
warehouse manager to send you home. But equally surely, the whole
point of a whipman — or a warehouse foreman — is that for the most part,
you want him to be a stern taskmaster.
Now it’s easy to say that the world would be a better place if nobody
had to work to the point of heat prostration in order to earn a living.
That’s true, and we should work toward creating such a world. But
it’s also true that we do not currently live in such a world, that people will therefore try to do the best they can in this
world, and that we do those people no favor by trying to hamper their
efforts. Poor but ambitious people will seek and find ways to be part
of productive teams. Sometimes those productive teams will require a
whipmaster or a harsh foreman as an additional partner. The teams will
be glad to find those partners, and I for one will be sufficiently
impressed with their ambition that I’ll seek to reward them by buying
their products.
In 1992, pressure from the U.S. government led to the closure of
Bangladeshi factories that employed 50,000 children in conditions that
you and I would surely consider harsh. An interviewer seeking a few
words of appreciation from those children instead heard this from a
ten-year-old girl named Moyna:
They loathe us, don’t they? We are poor and not well
educated, so they simply despise us. That is why they shut the factories
down.
Think about that the next time someone suggests pressuring Amazon
into changing its labor standards. Once we’ve succeeded in denying
those workers the opportunity to earn the rewards that can only come
from high productivity, they’ll have every right to suspect that we did
it because we despised them.
I don’t despise them. I admire the hell out of them. And that’s one of the reasons why I buy from Amazon."
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